Project Inform launches new educational videos on PrEP

post_prepvideosProject Inform announced today the release of four new educational videos on the topic of PrEP, or Pre-Exposure Prophylaxis. PrEP is a new prevention tool that currently involves taking an HIV medication daily by an HIV-negative person to help prevent getting the virus.

In July 2012, the FDA approved using the anti-HIV medication Truvada (tenofovir + emtricitabine) for PrEP for any adult at high risk of HIV infection. The approval was based upon the results of two pivotal studies called iPrEx (men who have sex with men, or MSM) and Partners PrEP (heterosexual mixed-status couples) as well as safety information from millions of HIV-positive people taking the drug to treat their HIV infection.

As a community educator and advocate for proven biomedical prevention interventions, Project Inform sought this opportunity to provide essential information on an emerging prevention tool to as wide an audience as possible. We hope that medical, non-medical and prevention providers alike will share this video series with their patients and clients.

The series includes four videos that range from 3 to 5 minutes in length and target MSM, who face the highest infection rates in the US. (In 2009, 39% of all new HIV infections occurred in young people 13-29 years of age, and nearly 70% of those infections occurred in MSM.) As an educational package, they describe various key aspects of taking PrEP: risk assessment, discussions with medical providers, routine HIV and STD testing, decision making and adherence, among others.

The first video is animated, providing a lot of important information in a less formal but easy-to-understand format. As for the other three live action videos, we wanted to contextualize the information so that young MSM can see the potential benefits of PrEP in their lives. This includes being in mixed-status relationships, getting back into dating after a breakup, negotiating safer sex, and even dealing with depression. These videos showcase real situations in these men’s lives.

The videos are available on Vimeo, making them convenient and available for a wide variety of uses. These are viewable online and on mobile devices, whether it’s through friends sharing these links with others or viewing on shared community computers at prevention programs or medical offices. Viewers can also leave comments on each video.

In the coming year, we are seeking to complete this educational series with videos focusing on heterosexual women, other young gay men, and gay men 40 years of age and older. For additional PrEP resources, go to Project Inform’s website. Individuals can also call Project Inform’s toll-free HIV Health InfoLine at 800-822-7422 for more information.